Byron Lars Beauty Mark

Byron Lars started designing under his own label in 1991 with a small collection of sportswear focusing on what Lars refers to as "twisted American classics." Taking inspiration from such unlikely sources as his grandfather's hunting jacket, Byron crossbreeds it with a "Dior New Look" proportion to create a Dutchess of Windsor meets Field and Stream hybrid.

Juxtapositions such as above, or as in taking a men's cotton dress shirt and then distorting it to the point of resembling a Dorothy Lamour sarong, have become Byron Lars' trademark. "When edgy fashion is steeped in something familiar, it becomes far less alienating to the consuming public," says Lars.